OUTSIDE THE BOX

2-DAY
LIVE WORKSHOPS

IT'S ALL ABOUT THE BUSINESS

"My photos are good, and I keep getting better, but I can't seem to find enough clients to keep my business going..."
"In my area there's too much competition, I have to keep my prices low otherwise I'll lose all my clients..."
"I don't know how to price my products or the best way to present my offers, I see what others are doing and it's all very confusing..."
"I don't even know if my photos are good enough to charge what I would like to charge... I feel I'm not quite there yet..."
"Everybody wants digitals... how can I sell anything else!"

does any of this sound familiar?

Digital photography may have opened the door to many of us to follow our passion, but at the same times it's created a series of challenges that simply were not there in the age of film. And if you're experiencing any of the the situations described above... rest assured that you're not alone!
Whether you're starting up in business, or have been running it for years (or trying to find a way to leave your job and get it going!), there's always a time when you feel stuck on some things and can't quite break through to the next level. Maybe figuring out the best way to do your pricing, or set up your workflow. Or just knowing what to do next in order to be most effective and not waste time.

I would like to invite you to two days of deep change

TWO DAYS of deep, intensive coaching on every aspect of the photography business, starting at whichever level you are right now. You're a good pghotographer, but you haven't got clients and you don't know why! And maybe you've attended lots of workshops, bought online courses, and joined endless facebook groups, only to find conflicting information because everyone seems to be doing it differently... and in the end most of that doesn't work for you.

SO WHO IS THIS FOR?

Outside the Box is for driven, ambitious photographers who are ready to grow their business,get out of the competition rat-race and make a mark in this world through their skills, talents and passion.   
We need to invest in ourselves if we want our business to thrive, and reach the goals we set in the shortest time and with the least amount of effort (and failures). You don't have to re-invent the wheel every time! This workshop is a full, intensive, 2-day experience specifically dedicated to portrait and wedding photographers. Are you ready to take a leap forward in your business? Welcome aboard!

want to hear live cheers? scroll down to videos

about me :-)

I'm a portrait and wedding photographer, and I help photographers raise the level of their work and increase their business (and their earnings).
My work is all about deep shifts in perspective, seeing things with new eyes, and thinking outside the box. Doing things differently from anyone else, and communicating that effectively, comes from looking deeply at ourselves and making changes as we grow to bring our business to where we want it.
I also host a facebook group where you can find me often, watch videos, share information and ask questions about business matters... you're welcome to join it HERE ​
Photo by the fabulous Sarah Ferrara

I like to keep things simple. But very effective.

The OTB Workshop is extremely practical and filled with ideas and strategies that you can put into practice straightaway.
(and it's also designed to help you make money immediately, which really doesn't hurt).
Here are a few of the topics we'll tackle:
Portrait Psychology
Why family and personal portraits are important and how to comunicate it to our clients.

Putting YOU in your Business
Developing your confidence and discovering your uniqueness to step out of the competition and attract your perfect clients.

Selling the Experience
Making sure your clients rave about you even before they see their images (and are ready to buy a lot when they do).

The Importance of Printing
And printing quality, as well as its direct influence on our income.

Financial Management
Calculating costs, defining goals, and how to get there.

Portraits and Wedding
Differences in communication, marketing and sales.

Before Shooting
Communicating with clients to work better and increase sales.
Managing emails, phone calls, and price enquiries.

Meeting Clients
Where and how to meet your clients, even without a studio,
and how to manage it in detail.

The Importance of Connection
And how it can affect every aspect of your sales

Defining Your Offer
Making a strategic price list to never leave money on the table again.

Packages yes or no?
Why a premium offer raises the value of all the others.
Acquiring Clients
Simple and organic ways to book shoots all year round.

Selling your work 7 times
Taking IPS to a whole new level, with or without a studio.

Why "Selling" is not a Dirty Word
How to be at ease when we talk about money.

The Importance of Partnerships
How to find the right partners for your business, and boost sales for both.

The Difference between USA and Europe
How to sell and expand in a market that (almost) doesn't exist.

Internet, Social Media and Visibility
How to make a detailed plan to reach the right clients for you.

Creating Opportunities
How taking one step at the right time can radically change your life and your business.

Overcoming Overwhelm
Intelligent planning and goal setting to finally run your business from a place of freedom and joy.

Confronting Self Sabotage
The pitfalls we all encounter on the road to success.
How to recognize them, deal with them, and learn to use them to our advantage.

The difference between Being and Doing
Getting into the right mindset to achieve the results you’re aiming for and more!

Q&A
Time for specific questions and personal consultancies

WHOA! THAT'S A LOT OF STUFF!

Yes, it is! This workshop is for professionals who are committed to raise the level of their work and increase their income this year. 
It's intensive and deeply engaging, but we're also going to have some fun!
I work with professional photographers who have been in business for decades, as well as new photographers who are just starting their business or are still working out how to leave their 9-5 jobs. Wherever you're at, we will focus on getting you to the next level, and then the next...
Fabrizia has changed my life and business. I didn’t know where I was a year ago, the only thing I knew was that I love photography. I had bad prices and a bad system. She extremely patiently explained to me each step to take to be successful and happy and I cannot imagine now how I could I do it any different before.  Her knowledge and experience is beyond any book and course and I love that I can talk to her about anything and she switches straight away into my shoes, giving great advice.
I got so much more confident with my photography business and personal life thanks to her!  - B. Alich

WHERE DO YOU WANT YOUR BUSINESS TO BE NEXT YEAR?

The best investment you can make to get your business where you want it is to invest in YOURSELF.
When you grow, everything grows. When you change, everything changes.
Are you ready to create your own work, and your own life, just as you want it?
If your answer is a resounding YES, you're in the right place!

want to hear it live? scroll down to videos

OTB 2018

CLICK ON ACTIVE LINKS FOR INFO AND REGISTRATIONS

ROME - JANUARY IN ITALIAN

BOERNE, TEXAS - 20-21 MARCH

Milan, italy - 27 MARCH

UK FOR MPA - 16 APRIL

CYPRUS  - November

LINKS MAY NOT BE ACTIVE IF THE WORKSHOP
REGISTRATIONS ARE NOT OPEN.
SEND us A MESSAGE TO RECEIVE INFORMATION
AS SOON AS IT'S AVAILABLE

a few live cheers for OTB
...worth watching!

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